This Is
Video School
virginia kerr
with your coach
If you aren’t using video consistently or at all because you don’t know what to say or how to say it and feel awkward on camera, then you need to read this page from top to bottom.
(YOUR BUSINESS WILL THANK YOU!)
join now
Here’s how most business owners use video
Step One
YOU MUSTER UP THE COURAGE TO SHOW UP ON CAMERA
Step Two
YOU turn into chatty cathy
Step Three
NOBODY RESPONDS TO YOUR VIDEO... YOU FEEL STUPID.
You're convinced video isn’t your thing and you go back to posting random trends and pictures because it’s safer and easier than putting yourself out there.
You go on and on about your product and how much you "love it" and wait for the sales to pour in
Oh no! That's me. Help me fix it!
You don’t know what went wrong. So you replay it over and over.
I showed my face on camera. I had the information down. Did I say too much? Was I annoying? Boring? Is video not for me? Why does everyone else seem to pull off video but MEEEE?!?!?!
You decide video is too much work. Too nerve racking. Too time consuming. Too overwhelming. You wish you could master video because you know it can convert followers into customers — but you don’t know what to say or how to get people to watch.
I SO GET IT!!!!
(I was there too... lots of times)
It’s frustrating. Embarrassing.
I’ve posted so many videos..only to get crickets. I said all the wrong things. Too many things. Didn’t talk to the right person. I know how it feels to put yourself out there repeatedly and get nothing but crickets.
In 2019 something changed. I didn’t want to keep going through the motions. Trying and saying what other people were doing. I didn’t want to send any more cold messages. Randomly messaging people praying they’d respond.
I decided to use what i knew from my years in television and apply it to social media. to lean into my unique qualities and position myself as an expert in my field.
I would get people to come to me by creating a strategic video plan and system. I would talk to the person I was here to help..not just anyone.
The first time I went all in on an offer with my video plan...I sold 5 high ticket coaching packages in a week.
Then I applied it to my first group course. It filled up. I made $4k in a week. I never reached out to one person. Then I grew 2 TikTok accounts to well over 200,000 followers.
When Reels hit Instagram I grew by more than 5,000 followers in one week and have booked out months ahead for my coaching sessions.
Again. I never reached out to one person...they came to me...Because.
That. Is. The. Power. Of. Video.
And guess what?
It doesn’t just work for me…
Kristin
"Virginia taught me how to show up and be myself on video. I'm getting paid to produce video trainings for companies now."
Gab
"Virginia will change how you see video. Best investment I've made all year!"
Jeanette
"Virginia's video lessons helped me so much. 99% of my sales are now people reaching out to me!"
If you want to be seen as the go-to expert in your field you have to act like one and show up on video as that expert.
That means you need a plan. Not a swing it and wing it strategy but a system in place.
SO ARE YOU READY TO STOP SLAPPING UP ANYTHING AND EVERYTHING ON VIDEO AND HOPING IT WILL STICK? ARE YOU READY TO SHOW UP AS THE CONFIDENT BOSS YOU ARE ON VIDEO?
YES I'M READY!
This Is
Video School
introducing
with virginia kerr
✔️ Creating and posting consistently and confidently...that’s more followers, more clients, more sales...
✔️ Prepared and equipped to have a solid system in place...
✔️ Sure about your content because you know exactly what your ideal person needs to hear from you...
✔️ Free from sending random messages to strangers because people reached out to you first…
✔️ Able to reach more people because you know how to repurpose your content and post on multiple platforms..
✔️ Able to stand out in your field because you are showcasing your unique strengths and experiences rather than blending in with everyone else...
what if you were...
I'm ready
This is video school is made to help you...
ORGANIZE
Your content production so it’s planned in advance and not last minute
CREATE
Content that helps you teach your ideal customer and handle their objections before they even ask them
SUCCEED
You’ll shift the way your audience sees you so that they want to come back to learn more from you and are ready to jump when you pitch your next offer or product.
Meet Jan
Business Strategist and Educator
Meet Dr. Maren Locke
Dermatologist
Meet Brittne
Beauty Consultant Coach
Meet Hofsa
Chicken Owner Educator
Meet Michelle
Branding Coach
Meet Jasmine
fitness Coach
Meet Stesha
Fertility Coach
Meet Lindsay
LinkedIn Coach
This is video school is made to help you...
WHAT'S YOUR THING AND WHO ARE YOU SPEAKING TO
Identify your ideal person and your content categories that will speak to her and build trust with her. We'll also create your one liner: What you do and who you serve.
module 1
CAPTION AND TUTORIAL SYSTEM
Get your strategy to construct and create posts and videos that grab your ideal person’s attention and hold them until the end.
module 2
GETTING STARTED WITH VIDEO
Nail the basics of on camera presence and how to position yourself as a confident expert in your field. You'll learn about different platforms and where to post your videos and how often.
module 3
YOUR INSTAGRAM VIDEO CONTENT GUIDE
Get your strategies for IG Stories, Reels, IG video and TikTok as I take you behind the scenes and show you exactly how I record, edit and promote my videos.
module 4
REPURPOSing VIDEO AND STREAMLINing YOUR PROCESS
Learn how to record and edit your videos so that they are concise and packed with value. Plus editing apps! Which ones to use and how. And learn to repurpose your videos so they can live on any platform.
module 5
SELLing ON VIDEO
Learn what to say and how to say it. How to sell on camera without being salesy. How to avoid the 5 tutorial mistakes. Plus, a content calendar to help you plan your videos in advance.
module 6
LIVE VIDEO
Learn how to plan, promote and broadcast a LIVE video so that it keeps your audience's attention, builds trust and establishes you as the go to expert in your industry.
module 7
SELLing IN THE DMS
Discover how to build engagement, reach more people and build relationships with video and stories. You'll learn what to say and what not to say so you're converting followers into customers without sounding salesy and treating people like a number.
module 8
You will build trust and drive engagement like never before
By the end of the program you'll not only feel confident on camera and have a content strategy but you will completely change how your audience sees you.
I'm ready
What's included:
- The How to Write Captivating Captions and Create Attention Grabbing Video (Videos + PDFs
- The Video Confidence Distillery (Video and PDFs)
- Video Editing Hacks (Video Tutorials)
- Delivering: What to Say and How to Say it. (Videos and PDFs)
- How to Repurpose (Video Tutorials)
- LIVE Q and A inside a Facebook group: a place to share your work, seek advice and share struggles with other committed business owners
- Challenges and Assignment to hold you accountable.
- Access to all materials for life
Join This Is Video School by midnight March 23rd and get my FREE Carousels that Convert BONUS TRAINING
Video is the fastest way to get people to know, like and trust you but you also need other content to support them.
Content that educates and positions you as an authority in your field.
BONUS OFFER
In this free training- You’ll get content ideas, learn how to use carousels to increase engagement and increase sales.
When it’s over you will know all the Dos and Don’ts so you don’t waste time and energy on carousel posts that don’t work. You’ll know exactly how to Create Carousels that Convert your followers into customers!
Join This Is Video School by the evening of March 23rd at midnight and you’ll get an exclusive invite to this training plus get your questions answered on the LIVE zoom training
Take me to the offer!
Your Investment Today
Pay in full
A ONE TIME PAYMENT
(a $1500 value)
Yes I'm ready!
$299/mo
Payment Plan
3 MONTHLY PAYMENTS OF $299 FOR A TOTAL COST OF $897
Yes I'm ready!
$797
Jen
"Because of Virginia's strategies and training I create videos consistently and in much less time."
Dr. Jacobs
"Virginia made me feel so comfortable and confident. I now post videos and go LIVE weekly."
Mark
"Virginia's coaching helped me build confidence, implement strategy and stand out in a crowded industry."
Video School Stories
What you’ll walk away with when you complete This is Video School
✔️ A strategic plan to create videos from here on out
✔️ At least 3 New Videos that you will be proud of and will increase engagement and get you more exposure...way more if you stay consistent
✔️ A content plan so you know what you’re posting each day.
✔️ Super smart systems in place to help you stay consistent and spend less time.
✔️ A group of serious business owners to bounce ideas off of and network
✔️ An easy to follow video creating system designed for getting you more sales and filling your audience with raving fans and making video fun!
Ready to finally create videos that you like and get over the fear of the unknown so you can build your business and feel more at peace?
let's do it
GIVE ME ALL THE VIDEO STRATEGY
This Is Video School is for anyone who wants to use video to grow a business or community. Whether you are just starting a business, want to improve your marketing for an existing business, or want to grow an audience of like minded people you will benefit from This Is Video School.
Dozens of industries are represented inside our community. Teachers, doctors, lawyers, network marketers, business coaches, realtors, professional organizers, hair stylists, and makeup artists to name a few.
Depends on how much you want to consume at once. Some people have finished it in a weekend. I highly recommend that you apply what you learn as you go for immediate results.
This is a prerecorded course that you have access to for life and can go through at your own pace. I update and add to the modules. As of now there are 8 modules with 60 lessons.
These lessons range from 3 minutes to 20 minutes.
Once a month on the second Tuesday, we have LIVE Q and A sessions for you to get your questions answered and videos critiqued. These are on Zoom for those who want their videos critiqued. The replays can be watched inside our Facebook Group.
Every 2-3 months we have Reels/Video challenges. These range from 7 - 14 days and come with daily live trainings, assignments and video feedback. The replays of the trainings are inside the Facebook Group.
No. This Is Video School is an evergreen course. You can become a member at anytime.
You can comment below our Accountability Group posts before or during a challenge to be assigned to a group. Or you can ask an existing group if you can join them.
Yes. The first couple modules go over how to come up with content categories based on your ideal person. After that it is all about on camera presence, video equipment, video recording hacks, effective storytelling, video editing, selling on camera, strategy for each type of video and language for converting people into customers.
