If you aren’t using video consistently or at all because you don’t know what to say or how to say it and feel awkward on camera, then you need to read this page from top to bottom.
You're convinced video isn’t your thing and you go back to posting random trends and pictures because it’s safer and easier than putting yourself out there.
You go on and on about your product and how much you "love it" and wait for the sales to pour in
I showed my face on camera. I had the information down. Did I say too much? Was I annoying? Boring? Is video not for me? Why does everyone else seem to pull off video but MEEEE?!?!?!
You decide video is too much work. Too nerve racking. Too time consuming. Too overwhelming. You wish you could master video because you know it can convert followers into customers — but you don’t know what to say or how to get people to watch.
I SO GET IT!!!!
(I was there too... lots of times)
It’s frustrating. Embarrassing.
In 2019 something changed. I didn’t want to keep going through the motions. Trying and saying what other people were doing. I didn’t want to send any more cold messages. Randomly messaging people praying they’d respond.
I would get people to come to me by creating a strategic video plan and system. I would talk to the person I was here to help..not just anyone.
The first time I went all in on an offer with my video plan...I sold 5 high ticket coaching packages in a week.
Then I applied it to my first group course. It filled up. I made $4k in a week. I never reached out to one person. Then I grew 2 TikTok accounts to well over 200,000 followers.
When Reels hit Instagram I grew by more than 5,000 followers in one week and have booked out months ahead for my coaching sessions.
If you want to be seen as the go-to expert in your field you have to act like one and show up on video as that expert.
That means you need a plan. Not a swing it and wing it strategy but a system in place.
✔️ Creating and posting consistently and confidently...that’s more followers, more clients, more sales...
✔️ Prepared and equipped to have a solid system in place...
✔️ Sure about your content because you know exactly what your ideal person needs to hear from you...
✔️ Free from sending random messages to strangers because people reached out to you first…
✔️ Able to reach more people because you know how to repurpose your content and post on multiple platforms..
✔️ Able to stand out in your field because you are showcasing your unique strengths and experiences rather than blending in with everyone else...
Your content production so it’s planned in advance and not last minute
Content that helps you teach your ideal customer and handle their objections before they even ask them
You’ll shift the way your audience sees you so that they want to come back to learn more from you and are ready to jump when you pitch your next offer or product.
Identify your ideal person and your content categories that will speak to her and build trust with her. We'll also create your one liner: What you do and who you serve.
Get your strategy to construct and create posts and videos that grab your ideal person’s attention and hold them until the end.
Nail the basics of on camera presence and how to position yourself as a confident expert in your field. You'll learn about different platforms and where to post your videos and how often.
Get your strategies for IG Stories, Reels, IG video and TikTok as I take you behind the scenes and show you exactly how I record, edit and promote my videos.
Learn how to record and edit your videos so that they are concise and packed with value. Plus editing apps! Which ones to use and how. And learn to repurpose your videos so they can live on any platform.
Learn what to say and how to say it. How to sell on camera without being salesy. How to avoid the 5 tutorial mistakes. Plus, a content calendar to help you plan your videos in advance.
Learn how to plan, promote and broadcast a LIVE video so that it keeps your audience's attention, builds trust and establishes you as the go to expert in your industry.
Discover how to build engagement, reach more people and build relationships with video and stories. You'll learn what to say and what not to say so you're converting followers into customers without sounding salesy and treating people like a number.
By the end of the program you'll not only feel confident on camera and have a content strategy but you will completely change how your audience sees you.
✔️ A strategic plan to create videos from here on out
✔️ At least 3 New Videos that you will be proud of and will increase engagement and get you more exposure...way more if you stay consistent
✔️ A content plan so you know what you’re posting each day.
✔️ Super smart systems in place to help you stay consistent and spend less time.
✔️ A group of serious business owners to bounce ideas off of and network
✔️ An easy to follow video creating system designed for getting you more sales and filling your audience with raving fans and making video fun!
This Is Video School is for anyone who wants to use video to grow a business or community. Whether you are just starting a business, want to improve your marketing for an existing business, or want to grow an audience of like minded people you will benefit from This Is Video School.
Dozens of industries are represented inside our community. Teachers, doctors, lawyers, network marketers, business coaches, realtors, professional organizers, hair stylists, and makeup artists to name a few.
Depends on how much you want to consume at once. Some people have finished it in a weekend. I highly recommend that you apply what you learn as you go for immediate results.
This is a prerecorded course that you have access to for life and can go through at your own pace. I update and add to the modules. As of now there are 8 modules with 60 lessons.
These lessons range from 3 minutes to 20 minutes.
Once a month on the second Tuesday, we have LIVE Q and A sessions for you to get your questions answered and videos critiqued. These are on Zoom for those who want their videos critiqued. The replays can be watched inside our Facebook Group.
Every 2-3 months we have Reels/Video challenges. These range from 7 - 14 days and come with daily live trainings, assignments and video feedback. The replays of the trainings are inside the Facebook Group.
No. This Is Video School is an evergreen course. You can become a member at anytime.
You can comment below our Accountability Group posts before or during a challenge to be assigned to a group. Or you can ask an existing group if you can join them.
Yes. The first couple modules go over how to come up with content categories based on your ideal person. After that it is all about on camera presence, video equipment, video recording hacks, effective storytelling, video editing, selling on camera, strategy for each type of video and language for converting people into customers.